CHARLOTTE, NC March 14, 2023 – BNI® (Business Network International), the world’s largest referral networking organization, recently conducted a study showing that word-of-mouth referrals can be an effective way to grow a business and save time. This study found that BNI referrals convert to revenue 55% of the time1 and that referrals received from BNI Members convert to business 38% quicker than leads from other sources2. Through a structured model, BNI Members around the globe meet each week for approximately ninety minutes to talk about their business, share qualified referrals to one another, and build relationships through the power of visibility and credibility.
