How BNI helps businesses grow

A BNI Membership provides the environment, training and support to build trusted relationships. Members across the globe attend weekly Chapter meetings that follow a structured agenda proven to maximize referrals.   

Members take the time to learn about each other’s businesses and build trust, exchanging quality referrals when opportunities arise.  And with just one person from each profession in each Chapter, our Members can focus on collaboration rather than competition.

Group of BNI Members at an event

340K

Global Members
About-BNI-chapters

11,300

Global Chapters
BNI Members at conference

16.8M+

Member Referrals
BNI members discussing

$25.4B+

Member Generated Business
Group of BNI Members at an event

340K

Global Members
About-BNI-chapters

11,300

Global Chapters
BNI Members at conference

16.8M+

Member Referrals
BNI members discussing

$25.4B+

Member Generated Business

Our Mission

The mission of BNI is to help Members increase their business through a structured, positive and professional referral marketing program that enables them to develop long-term, meaningful relationships with quality business professionals.

Core Values

BNI is built on a set of guiding principles which form the foundation on which Members interact, conduct themselves and fulfill their goals.

At BNI, we’re Changing the Way the World Does Business®.

Givers Gain®

Be willing to give first, before you expect to gain. Giving unconditionally creates a better world for everyone and creates important opportunities and lasting relationships.

Core Values map Core Values map Core Values map Core Values map Core Values map Core Values map Core Values map Core Values map
Core Values map Core Values map Lifelong Learning Traditions + Innovation Positive Attitude Building Relationship Accountability Recognition Givers Gain
Recognition

We appreciate that recognition fuels the growth of successful organizations. The person who masters the art of recognition attracts success, meaning, and happiness.

Lifelong Learning

Your value grows as you develop your knowledge and skills. Create a curriculum based on the person you want to become and follow that curriculum to get yourself there.

Traditions + Innovation

We honor our traditions and look to a brighter future fueled by innovation, optimism, and excitement.

Positive Attitude

We find the good in everything that happens to us, and that propels our lives forward. Finding the good in every person enables us to attract terrific people, opportunities, and wealth.

Building Relationships

Building strong relationships creates an environment of trust and support that yields happiness, opportunity and meaning.

Accountability

We keep the promises we make, especially when it is hard to do so. This creates trust and supports strong relationships.

  • Givers Gain®

    Be willing to give first, before you expect to gain. Giving unconditionally creates a better world for everyone and creates important opportunities and lasting relationships.

  • Lifelong Learning

    Your value grows as you develop your knowledge and skills. Create a curriculum based on the person you want to become and follow that curriculum to get yourself there.

  • Traditions + Innovation

    We honor our traditions and look to a brighter future fueled by innovation, optimism, and excitement.

  • Positive Attitude

    We find the good in everything that happens to us, and that propels our lives forward. Finding the good in every person enables us to attract terrific people, opportunities, and wealth.

  • Building Relationships

    Building strong relationships creates an environment of trust and support that yields happiness, opportunity and meaning.

  • Accountability

    We keep the promises we make, especially when it is hard to do so. This creates trust and supports strong relationships.

  • Recognition

    We appreciate that recognition fuels the growth of successful organizations. The person who masters the art of recognition attracts success, meaning, and happiness.

Begin Your BNI Journey

Want to expand your business and make powerful connections? Get started today.

  • BNI’s Core Values Start with Givers Gain®

    The altruism and goodwill we feel towards one another, and to the world, start with a genuine love of people – all people, equally. We encourage and embrace diversity in every respect.

  • Our Statement on Equality and Non-discrimination

    BNI requires that BNI Chapters review and select candidates for BNI Membership without discriminating on the basis of race, color, gender, religion, national origin, marital status, sexual orientation, age or disability. BNI will not support actions by a Chapter in violation of this statement.

  • BNI Does Not Get Involved in Politics, Geopolitics, or Religion

    For nearly 40 years, BNI has stood above politics and geopolitics and, while respecting all faith traditions, BNI does not in any way incorporate religion into the organization. BNI will continue this tradition for the next 40 years and well beyond. By doing so, BNI has become an incredibly positive and productive institution – one that serves as an effective bridge between people worldwide, a unifying force in a disrupted world. BNI will continue to protect and strengthen this bridge. BNI requires that Members and Leaders refrain from posts, messages, or communications related to controversial world events. No BNI nor BNI-related systems, nor marks or logos should in any way be incorporated into – nor appear alongside or adjacent to, any messaging related to current political, geopolitical, religious, or territorial tensions.
    Purpose-driven entrepreneurs and business leaders need to lead the world forward. And BNI will be the platform on which they do so. BNI is Changing the Way the World Does Business®.
  • © 2025 BNI Global, LLC