Growing Your Business


Steps to Setting Business Goals

By: Eden Creamer-Hurdle
  • Category

    Growing Your Business

  • Author

    Eden Creamer-Hurdle

  • Post Date

When was the last time you set a goal? More importantly, when was the last time you set a goal that you actually achieved?

It shouldn’t come as a surprise that one of the keys to success is to set a goal. What are you working toward? How will you measure success? This all hinges on your goal.

During the first part of the year, so many of us have specific goals, many of which may (or may not) relate to our work lives. Yes – New Year Resolutions came, and for most of us, went, and now at the beginning of the second quarter, we’re wondering how we can dive into the rest of the year and make it our best year yet.

To achieve success in your business, regardless of your industry, setting realistic goals are important. These goals should be something you could reach, but should also be challenging enough to where you have to actually do something to make them happen. Aspiring to remain stagnant rarely gives anyone much inspiration.

To identify what would be a realistic goal for you and your business, consider the following questions.

  • When was the last time you set a goal? What was it, and did you achieve it? While this may seem trivial, your past successes and slip ups with goals can greatly impact your attitude toward your next goal. If you have a history of setting lofty goals that you never reach, you will be far more likely to eventually give up on even a realistic goal.
  • Do you have accountability partners? At BNI, accountability is one of our Core Values. Why? Because sometimes even the most dedicated person needs a little kick from behind, or a little voice reminding them to keep pushing ahead. Your accountability partner should be someone who you know will be honest with you, will keep you honest with yourself and will push you without breaking you.
  • How are you going to measure your progress? Giving yourself tollgates, or at the minimum a rough idea of the pace you need to keep to meet your goal, can help keep you on track and give you additional metrics if you ultimately need to make changes to your strategy in hitting your goal.
  • Is your goal fully formed? Goals need to have an action and a timeline to truly be attainable. If your goal is to double your clients, that is great, but in what time period? Doubling your clients in a month is likely unrealistic, but doubling your clients in 10 years isn’t going to push you. Both parts of the goal are necessary to make it something you can hold yourself to.

With that in mind, what are you goals for the balance of 2017, and how are you working to make them happen? Join the discussion on Facebook!